It means NOTHING!
What's in a name? The idea that something exists with a name but no meaning is one that I am sure deserves a whole research project, but, why do we always feel we have to give something a meaning? Is it that as human beings we are always searching for our own meaning? Things like the meaning of life, why we are friends with our friends, what attracts people to us, where our place is in the world and what can we get out of it, all contribute our searching.
To me a tin of beans is a tin of beans. Why is it then that when shown a tin of Heinz Baked Beanz we tend to associate them with childhood memories, family, warmth and the gloopy sound as they cascade from the tin? Of course Heinz want you to associate their product with all these feelings and often people will say "If you go to buy Beans you are going to buy Heinz?". So Heinz design their product and advertisements in such a way that whenever we think of Beans the image of a Heinz tin is the first image to pop into our head. Heinz tin is designed to look of a higher quality therefore perceived to be better beans. "Beanz Meanz Heinz" , first introduced in 1967, is repeatedly said after anybody says beans, this catchphrase still to this day gives people a fondness for Heinz. Personally I hate Baked Beans, I do not want them to touch anything else on my plate and on toast with cheese is almost the worst delicacy in the world.
So what does Heinz and Beanz mean, well simply they mean nothing except the actual naming of a company(Heinz) or more than one Bean(Beanz) but put them together and what have you got? Well for Heinz you have a product and brand so valuable that 1.5million tins of Heinz Baked Beanz are made every day.
What's in a name? The idea that something exists with a name but no meaning is one that I am sure deserves a whole research project, but, why do we always feel we have to give something a meaning? Is it that as human beings we are always searching for our own meaning? Things like the meaning of life, why we are friends with our friends, what attracts people to us, where our place is in the world and what can we get out of it, all contribute our searching.
To me a tin of beans is a tin of beans. Why is it then that when shown a tin of Heinz Baked Beanz we tend to associate them with childhood memories, family, warmth and the gloopy sound as they cascade from the tin? Of course Heinz want you to associate their product with all these feelings and often people will say "If you go to buy Beans you are going to buy Heinz?". So Heinz design their product and advertisements in such a way that whenever we think of Beans the image of a Heinz tin is the first image to pop into our head. Heinz tin is designed to look of a higher quality therefore perceived to be better beans. "Beanz Meanz Heinz" , first introduced in 1967, is repeatedly said after anybody says beans, this catchphrase still to this day gives people a fondness for Heinz. Personally I hate Baked Beans, I do not want them to touch anything else on my plate and on toast with cheese is almost the worst delicacy in the world.
So what does Heinz and Beanz mean, well simply they mean nothing except the actual naming of a company(Heinz) or more than one Bean(Beanz) but put them together and what have you got? Well for Heinz you have a product and brand so valuable that 1.5million tins of Heinz Baked Beanz are made every day.
